Los Angeles & Las Vegas, January 9, 2024 – Riot Games, the visionary developer behind esports giants League of Legends (LoL Esports), VALORANT (VCT), and Teamfight Tactics (TFT Esports), has announced a groundbreaking global partnership with HP Inc., the technology powerhouse responsible for gaming brands OMEN and HyperX. This unprecedented collaboration is set to redefine the gaming and esports landscape, promising enhanced experiences for players worldwide.
Josephine Tan, Senior Vice President & Division President of Gaming at HP Inc., expressed enthusiasm about the alliance: "United by the transformative power of partnership and innovation, we are thrilled to join forces with Riot Games. Primed to reshape the gaming landscape, this alliance brings together state-of-the-art technology with the most player-focused game company in the world. Together, we are committed to delivering unrivaled gaming experiences to developers, players, and pros worldwide."
In its role as an official Riot Games Technology partner, OMEN and HyperX will leverage their expertise to enhance various facets of the Riot Games experience. From the millions of gamers engaging globally to record-breaking annual events across LoL Esports, VCT, and TFT Esports, HP's gaming brands are set to deliver best-in-class hardware and technology solutions.
This strategic partnership is not limited to existing offerings. OMEN, HyperX, and Riot Games will collaborate on the development of future gaming products, technical innovations, and co-branded marketing campaigns designed to elevate the gaming and esports experience for players on a global scale.
John Needham, President of Esports at Riot Games, shared his excitement: "Riot Games aspires to be the most player-focused gaming company in the world. Securing this partnership with HP will enable us to go even further in developing experiences that will thrill our players. As a progressive tech leader, HP is the perfect partner with which to collaborate, and we’re very excited to share what our two teams will create for players."
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OMEN and HyperX: Powering Riot Games Esports to New Heights
Riot Games Esports, already a globally recognized multi-esport brand, will receive substantial support from OMEN and HyperX. These brands will play a pivotal role in global events across LoL Esports, VCT, and TFT Esports, with digital and on-site activations, fan engagement activities, branded segments, and product placements throughout the competitions.
Additionally, OMEN and HyperX will be the exclusive providers of gaming PCs, monitors, and select peripherals for all Riot Games Esports global events in 2024.
Leveling Up the Riot Games Player Experience Like Never Before
This partnership is not only about providing cutting-edge hardware but also about co-developing future products tailored specifically for Riot Games Esports. The collaboration will extend to marketing, with OMEN and HyperX granted exclusive use of Riot Games IP from League of Legends, VALORANT, and Teamfight Tactics in their product marketing at major industry events and conferences.
Exciting developments lie ahead, with details on co-developed gaming products set to be revealed in the near future. The integration of OMEN and HyperX within Riot Games Esports global events will kick off during VALORANT Masters Madrid, marking the beginning of a new era in esports and gaming.
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